Back to blog

How to Stand Out at ICE 2025 with Innovative Audiovisual Production

Imagen Source: ICE Gaming

Visualize your stand as the focal point of ICE 2025, attracting attendees captivated by an immersive experience that reflects the essence of your brand. At Novelty Spain, we make this a reality. 

 

 

How to Stand Out at ICE 2025 with Innovative Audiovisual Production

 

ICE 2025, the flagship event for the Gaming industry, betting and technology, will be held from January 20-22, 2025 at the impressive Fira Barcelona Gran Via.  

 For three days, Barcelona will become the global epicenter of technological innovation and cutting-edge solutions for the sector. 

 With exhibitors and attendees from more than 150 countries, ICE is not just a trade show, it's an experience that connects industry leaders in an environment full of business opportunities, networking and discovery.  

 This year, the event promises to be even more special, with a focus on emerging markets such as Latin America, accompanied by exclusive sessions, expert panels and spaces designed to share ideas and generate impact

 If there's ever a perfect time to stand out from the crowd and showcase your brand at its best, it's now. Make your mark at the most anticipated event in the industry with a professional audiovisual technical production.  

Novelty Spain offers you audiovisual solutions that exceed all expectations for an event of this magnitude. 

 

The Challenge to Stand Out at ICE 2025: Showcase your brand with audiovisual solutions 

 

Being present at ICE 2025 is just the first step. The real mission is to capture attention in an environment where every brand is competing to outshine the others. This year, with more than 35,000 attendees and hundreds of booths showcasing the latest in technology and gaming, the challenge is not only to be visible, but memorable. Try audiovisual solutions

The standards of innovation and technical quality are extremely high, and attendees expect to be impressed at every turn. To stand out, a booth needs more than just an attractive design: it requires a cutting-edge audiovisual production that transforms each visit into an immersive and unique experience. 

 

 

The comparative between a basic booth and a booth with AV technology demonstrates how technical audiovisual production turns innovation into measurable results, being key to stand out and succeed at ICE 2025. 

 

Make Your ICE 2025 Booth Shine with Audiovisual Production 

 

At ICE 2025, you need to captivate, connect and convert. Audiovisual Technical Production allows you to transform your space into an unforgettable experience for your visitors. Why is it essential? 

 

  • Attract glances from afar: LED screens, dynamic lighting and surround sound make your booth stand out from hundreds.

  • Tell your story in a unique way: Audiovisual elements convey your brand message with clarity and emotion.

  • Create memorable connections: Technologies such as videomapping or interactive displays leave a lasting impression that your visitors will not forget. 

    Make your booth not just a space, but the epicenter of innovation that everyone will want to visit. 

 

 

A well-designed audiovisual strategy can transform an ordinary booth or event into a point of attraction that generates conversations, leads and strategic alliances.  

 

Make your brand the center of attention at ICE 2025.

 

State-of-the-art Audiovisual Solutions for ICE 2025 

 

At Novelty Spain, we specialize in transforming ordinary spaces into extraordinary experiences. These are some of our solutions: 

 

LED Screen: Capture Immediate Attention

 

Our high resolution LED screens are ideal for highlighting products, promotions or your brand. They integrate perfectly into any booth design, offering unparalleled visual quality.

 

Dynamic Lighting that Engages

 

The right lighting can guide attendees' attention, highlight important details and create unique environments. From architectural lighting at your ICE 2025 event to dynamic effects, we adapt to your needs.

 

Videomapping: An Immersive Experience

 

Transform common surfaces into artistic canvases with 3D projections. This resource is perfect for narrating visual stories of your brand or products.

 

Surround Sound: The Magic of Perfect Acoustics

 

Our sound systems ensure that every word, melody or effect is clear and immersive. Ideal for live presentations or ambiance of spaces.

 

Rigging: The Technical Foundation of Your Success

 

We provide safe and reliable structures to install any audiovisual equipment. We guarantee stability and compliance with international regulations.

 

✅ Are you worried about technical management?

Leave everything in the hands of experts. Contact us now

 

 

Success stories: How we've helped brands stand out  

 

At Novelty Spain, we have worked with leading brands to create unforgettable experiences.  

 

Here are some examples of our experience

 

Riot Games: 

 

We were the audiovisual partner for our client Jack Morton at the Riot Games “Global Riot Conference” at the Fira de Barcelona 2022. 

 

riot-grc-barcelona

Image Source: Novelty Spain

Pantalla de juego de video

Descripción generada automáticamente con confianza baja

Image Source: Novelty Spain

Imagen que contiene computadora, interior, teclado, tabla

Descripción generada automáticamente

Image Source: Novelty Spain

Pantalla de video juego en la noche

Descripción generada automáticamente con confianza bajaImage Source: Novelty Spain

 

Show KCX:

 

Imagen que contiene edificio, calle, parado, hombre

Descripción generada automáticamente

Image Source: Potar 21-06-22 AccorArena 

Una multitud de gente en la noche

Descripción generada automáticamente

Image Source: Potar 21-06-22 AccorArena 

Una multitud de gente en la noche

Descripción generada automáticamente con confianza bajaImage Source: Potar 21-06-22 AccorArena 

 

Game One:

 

Image Source: Groupe Novelty

Image Source: Groupe Novelty

 

Paris Games Week 2024

 

Image Source: Groupe Novelty

Image Source: Groupe Novelty

Image Source: Groupe Novelty

Image Source: Groupe Novelty

 

 

Technology events:

 

Discover some of the technology events that have stood out for combining creativity, technical perfection and the most innovative AV technology. 

 

MWC24 Main Stage  

 

El MWC 2024 desde la perspectiva de la Producción Técnica Audiovisual

MWC24, Novelty Spain, audiovisual expert technical team, Spain events

 

MWC24 Android Avenue 

 

MWC24: Pantalla LED de 360º en el Android Avenue

 

Kubecon + Cloudnativecon Europa 

 

 

Are you interested in learning more about how we have worked with some of the leading brands? 

 

We invite you to explore some of our blog posts from our most outstanding projects this year.  

These articles will give you a more detailed insight into our approach and how we tailor our solutions to each client's specific objectives. 

And if you want to find out why our customers consider us their trusted AV partner, click here to read their stories.

 

Get ready to stand out: Request your customized proposal today 

 

Make your participation in ICE 2025 memorable with audiovisual solutions that impress. At Novelty Spain, we transform your vision into an unforgettable experience. 

 

 

 

 

You may also be interested in these